If you are an organization that serves the interest of your community, chances are your organization has at one time or another considered adopting a community calendar to showcase the great events your community has to offer. Community calendars are a great way to cross-promote and dare we say it, piggy-back on the successful marketing strategies of fellow organizations or businesses. Let’s look at some of the key questions your organization and your community may be asking.
It’s a fair question to ask, as your administrators or management may be wary of creating additional work for employees if it is of no benefit to your organization. The truth is, you may host great events, but what if you have no money to promote them? By pooling together the events of other organizations onto your website calendar, you will attract the visitors of the other organizations or businesses when they do a general search for events in the community or specific events hosted by those other groups. With LocalHop community calendars, this creates no additional work for your employees. Community organizations and businesses only need a free LocalHop account to promote their events and all you have to do is add them to your calendar in your dashboard. No coding changes, no scraping and loading events for other organizations, and you are always in complete control as to what groups you add and remove from your calendar.
So, you have adopted a community calendar, what now? How do I get others in my community to load their events? For many of you, it may be as easy as writing a short email to your community contacts or a quick Facebook post extending the offer out to the community. For others, LocalHop is here to help. We can help you with print materials to send or content to include in your email or Facebook correspondence. Ah, but why they may ask should they join your calendar? Here are just a few of the benefits you can provide them.
It’s EASY – Loading events just take minutes or use LocalHop’s bulk upload template and let us do the work. Note: the bulk upload spreadsheet will not allow groups to add images to their events or create registration & ticketing. Those items will need to be added after the bulk load is complete.
Creating your community calendar only takes minutes. When your organization purchases LocalHop website calendars, the possibilities are endless. Create unlimited calendars for your site, including several widgets. Customize your calendars by using the LocalHop customizable style sheet (CSS) to match your organization’s branding and logos.
Groups can get on your community calendar in 4 easy steps.
We believe that when organizations work together, it benefits the whole community. LocalHop calendars are easy to use and look great on your website. Events are coded to display on Google Event Finder results and can quickly be shared on social media or via URL. See how easy it is to get started, get a virtual demo today!